Ngā Tohu
Marks
The Love You Bye mark is a heart. It appears on products, bins, signage, and digital surfaces. Three variants signal recyclability at a glance.
Primary Mark
24px
48px
96px
Signal Variants
Tūtohu
See you soon
Recyclable in Aotearoa. This material is accepted at kerbside.
Products with recyclable packaging. Bin signage for accepted materials.
Kua Whakahēngia
Wasted
Not recyclable at kerbside. General waste.
Products with non-recyclable packaging. Contamination warnings.
He Tikanga
Almost
Recyclable if you do something first.
Products requiring consumer action before recycling (e.g., remove lid, rinse).
Usage Rules
Do
- Use at minimum 12mm width on product labels
- Maintain clear space equal to the width of the heart
- Use on a solid background (dark or light)
- Include the full mark — do not crop or modify
Do not
- Place on busy or photographic backgrounds
- Rotate, skew, or add effects
- Change the mark colours outside the defined palette
- Use the mark without a corresponding Love You Bye status assessment